ViralHeat Heads Towards Social Buying
Human Intent’s algorithm uses sentiment, language and predictive analysis to identify updates where social media users are, for instance, complaining about their current product or checking for feedback about a new brand, thus indicating they are in a process of making a purchasing decision.
Need to automate this:
Businesses have to simply set up keyword searches and the software connects them to their potential clients’ social updates, where their sales reps can respond to them. The data can also be mined and exported to Salesforce and Excel and viewed on Viralheat’s dashboard.
Along the lines I described here.
-Shlok
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